Lead from the Heart…

Established new brand projection for DTC intimates brand Evelyn & Bobbie. “We envision a world where all people stand tall and lead from the heart.”
Created a repeatable storyline and projection focusing on the four key brand principles: Authenticity, Quality, Timelessness, Connection. Bring the magic of EB products to life through body-focused imagery, strong emotional copy and images. Riff on the magic of EB’s innovations that defy expectations and introduce magic into daily life.